ADAPT’s Design & Innovation Lab (dLab) connects Industry with our research expertise. We address business needs through collaborating on either short-term rapid prototyping or on tackling larger industry challenges. We take our partners through a unique customer journey to enable you to leverage product and service innovation from pioneering scientific research in digital content technologies from ideation through to proof of concept stage.

The dLab is made up of research engineers, designers and program managers working closely with research colleagues to develop impactful prototype solutions to industry problems. The team is driven by Design Thinking practices. The dLab focuses on user-centred innovation where we try to really understand the target user of our technology, observe their behaviour, develop a clear point of view, generate ideas, build prototypes, test and iterate.